Dear Carrie & Robert,
Thank you for the opportunity to provide a proposal for your team at Royal LePage.
I have been operating Red Flannel Marketing since 2019 and have been enjoying every moment since. From the creative side to the analytics, the internet of things can be informative, while still looking great!
My goal in the proposal below is to help identify your successes and help you capitalize on your opportunities. These opportunities come in the form of customer reach and process efficiencies through your website. If awarded the contract, I would appreciate a demonstration of how your team interacts with the backend of your website to see if we can make your day more productive.
Our promise to our clients is transparency, responsive communication and ethical billing. We believe in honesty and appreciate critical feedback when something is out of place.
We hope that Red Flannel Marketing can help you stand out and BE DIFFERENT!
All the Best,
Red Flannel Marketing
The DDF feed is the livelihood of your business online and we know how important it is to you to ensure it is live and running 24/7. While we cannot guarantee that the connection will be stable 24/7, we can guarantee that we will be there to support you if the DDF goes down. We are simply just an email, text or Facebook message away.
The core of your online brand begins at your online reputation. Google Business Profile and Facebook are the two most common reputation indicators for businesses online. You need to be visible and engage with your audience.
The old adage “Content is King” has not changed. While the structure and format of our mediums has changed, the content at its core is very much still worth its weight in gold. Engaging in a consistent content creation schedule helps increase your reach through targeted keywords for search engine bots. As the bots continually index your content, the search engine will reward you over time in their website authority score - the level of trust the search engine has in your website.
Search Engine Optimization (SEO) is a very broad term covering a wide variety of touchpoints. It can be confusing and overwhelming at times, but we are here to help. We follow white-hat SEO standards created by Google’s Search Central team. You can learn more about Google’s SEO documentation here.
It all starts on the website. From proper heading structure to paragraph tags, we make sure your website is optimized to allow the search engine bots index your site efficiently and effectively. This involves reviewing each primary page on your website and ensuring the standard practices have been applied.
“Real estate listings near me” is an example of a local seo search term. By optimizing your Google Business Profile and monitoring your NAP (Name, Address, Phone number) citations, we can help give the search engine user every piece of information needed to contact you. Overall, our goal is to increase your visibility to organic search users. Local SEO & Marketing isn’t something you do once; it takes constant tweaking and measuring to improve and retain your online presence and continue to drive success to your business.
We are now pleased to offer citation building. This includes making sure your website is listed on high value directories across the internet. An example of this would be including a listing on Yellow Pages or Can Pages. We target these based on the perceived value from the search engine. We track these citations in our monthly reporting.
All websites hosted by Red Flannel Marketing (RFM) are delivered through HTTPS, using secure encryption. This is essential for sensitive data (such as credit card and personal information) and is a requirement for most search engines.
Plugins on your website require a regular update schedule to keep your site free of security threats and vulnerabilities. RFM updates plugins at the beginning of each month. A security scan is also run at this time to make sure your website is safe and secure.
We include 1 hour of labour with our maintenance plan. Should your website have an issue, we are standing by at a moment's notice to repair the issue and get your website back to normal. Should the labour require more than 1 hour, a rate of $50 per hour will be charged. All potential charges will be communicated to the client prior to the work being completed.
We backup your website daily and hold your backup on our server for 30 days. If there are any updates that have compatibility issues with your site, we have the ability to restore your website to a previous version quickly.
With our hosting plans, we offer an optimization plugin (SG Optimization) and a security plugin (SG Security) at no additional cost. These plugins help deliver your content to your visitors as fast and safe as possible.
Website design and graphic design have a significant amount of overlap. We offer graphic design as a service should you need it. Please contact us with the details of your graphic design needs and we will be happy to put a proposal together for you.
While we do not offer advertising at Red Flannel Marketing, we work in tandem with other marketing agencies within our network. If you would like to look into the benefits of digital advertising, please let us know and we’d be happy to make an introduction to a professional that will get you results.
The prices quoted in this proposal are valid for 60 days from the date noted on the front page. The pricing listed within this proposal is based on a monthly term, commencing on the date in which the services are offered.
Payment of all monthly services are due in full on the 1st day of the contract start date. Should the client wish to end the contract with Red Flannel Marketing, in part or in full, payment for the full month is required unless otherwise agreed upon.
Should the client decide to end the web hosting agreement and host their website with a third-party, RFM will release all information required to your host at your request in writing. The client agrees that email will constitute writing, providing the email has been confirmed as received. Plugins that are included in the RFM hosting package will not work on all servers and it is recommended that the plugins be replaced with another alternative to reduce the impact on SEO scores and security.